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Don't be Fooled by Pepsi's Deceptive Marketing Tricks

PepsiCo has created an official "government looking" symbol that they place on products they deem especially "healthy." The "Smart Spot" symbol is a green circle with a white check mark, surrounded by the slogan "Smart Choices Made Easy."

Pepsi's "Smart Spot" Web site touts that they are "committed to helping Americans lead healthier lives," by supplying them with the means of quickly and efficiently being able to identify "smarter choices."

The "Smart Spot" symbol is an official-looking seal of approval reminiscent of the Heart Association's check mark symbol.

SmartSpot.com

Associated Content May 22, 2007


Dr. Mercola's Comment:

This symbol is surely bound, and intended, to confuse many. It is colored a healthy green, and designed to make you think that you are consuming something healthy.

But don't be fooled. Products displaying the Smart Spot symbol meet nutrition criteria based on FDA standards and recommendations that have already proven to be ruled by the almighty dollar, rather than concern for your welfare.

"Smart Spot" products include over a hundred products like tooth-eroding Gatorade, aspartame-laden Diet Pepsi drinks, and heavily processed snacks.

Aspartame is one of the most dangerous substances added to foods, with side effects like migraines, seizures, nausea, weight gain, depression, and insomnia, just to mention a handful out of about 90 recorded health problems. Aspartame is also one of the culprits in triggering chronic illnesses like brain tumors, Parkinson's disease and diabetes.

Baked! Lay's also carry the "Smart" symbol, as it meets the "healthy" criteria of being cholesterol and trans fat free, with 1.5 grams of fat. Of course, this completely ignores the dangerous levels of the cancer-causing chemical acrylamide in these chips.

Leading you to believe you're doing something beneficial to your health by chomping on potato chips or chugging down Diet Pepsi is beyond irresponsible.

However, remember that the responsibility of multi-national food giants is NOT to you, but to their shareholders. Their goal is to make a profit. Of course, they realize that if they really harm you that will jeopardize their long-term profits, but most of these giants cannot see beyond the profits of the current quarter. Long-term consequences are a foreign concept to most of them.

Fortunately, you don't have to be fooled and deceived, because this newsletter helps to serve as an advance warning for most of the deceptive ploys that they will seek to fool you with.

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Article's Comment     ( 49 Comments )
 
 
 +26 Points           
 
Author of the Article
BY nanciesweb   
  
[ Joined on 06/06 ]
[ Posted on May 24, 2007 ]
Post Reply
Pepsi is currently having a can design contest.

I was thinking of submitting an entry that might include the poison skull and crossbone sticker, surgeon general's warning, and a couple of other misc. danger symbols.

Do you think it will win?
 

 +3 Points           
 
Author of the Article
BY Reesacat   
  
[ Joined on 01/07 ]
Author of the Article [ Posted on May 25, 2007 ]
 
MarikaB-thank you!  I had been using some of those products and found
the video to be very informative. 

 +3 Points           
 
Author of the Article
BY MarikaB   
  
[ Joined on 04/07 ]
Author of the Article [ Posted on May 25, 2007 ]
 
This may be a little off topic........but it is about DECEPTIVE INGREDIENTS in soaps....

this is about soap products that claim to be "organic" when they are not, 'natural' where there is nothing of that sort YET they have it written on the label.........companies like "nature's gate", JASON.......

watch the interesting video explaining.....
http://www.youtube.com/watch?v=-6E19OUBNhM&eurl=http%3A%2F%2Fwww%2Ehempreport%2Ecom%2F

 +3 Points           
 
Author of the Article
BY Lynn46   
  
[ Joined on 12/06 ]
Author of the Article [ Posted on May 25, 2007 ]
 
nanciesweb,
Yeah, if you're not careful, you might win a free (and secretive) trip to a dark holding room somewhere by a couple of grim-looking guys in dark suits and wrap-around shades!!
Just kidding around here...

 
 +12 Points           
 
Author of the Article
BY Russ Bianchi   
  
[ Joined on 09/06 ]
[ Posted on May 23, 2007 ]
Post Reply
Pepsico is to food or beverage what Monsanto is to GMO and cancer causing petro chemicals. 

In both cases their products harm any health.
 

 +3 Points           
 
Author of the Article
BY C Ed Wright